The name is awsome. Would it be a resturant with a comic book theme? Or a comic book shop with a sandwhich counter? The first sounds more interesting to me, the second though isn't as appealing. I think it's more of the idea of a cook who sells comics as well, vs. a comic book guy who sells sandwhiches. A cook touching your food is more trustworthy and appealing.
And I like the idea of getting a couple of comics with a meal but there might be an issue of legal infridgement as it's a food premium? Then again maybe the sandwhich could be offered as part of a rewards program with the comics.
Sorry to go all QA.^^